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How To Get The Best ROI From Your Company’s Marketing Events

Recently Osterman Research, Inc. published a white paper titled Getting the Most From Your Marketing Events: The ROI of In-Person Seminars, Trade Shows and Webinars. The paper is the result of a joint...

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How To Market Your Webinar To Generate Leads That Become Buyers

Not every lead that your webinar brings in will be a good lead. A lot of marketing ideas that suggest how to bring in leads fail to state that. Sure, anybody can build a list of leads made up of people...

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3 Effective Tools to Help Market Your Webinar

Despite the fact that they have been around since the 1990s, webinars remain one of the most cost-efficient tools for marketing your organization. When coupled with a webinar promotion strategy that...

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5 Easy Steps for Increasing Webinar Attendance

Motivating people to attend your webinar can be difficult. Sometimes it seems like no matter what lead generation strategies you use, attendance is down and it doesn’t seem to have any inclination of...

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3 Collaborative Tools to Improve Your Business

It’s no secret that social collaboration during or after your webinar can improve communications, provide more accurate feedback, and help network participants together to increase the chances of...

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PowerPoint Versus Prezi –Which Tool is Right for Your Webinar?

Whether you’re a newbie preparing to host your first webinar or you’re a veteran presenter, it’s no secret that presentation software is a necessary tool for success. Even though Prezi has been on the...

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Benefits Of Mind Maps For Both Business Plans And Webinars

Mind mapping is a visual way to present ideas and concepts. Unlike flow charts, which follow a specific order, mind maps use analytical skills like organization in an artistic way. The two concepts...

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How To Attract An Infinite Number Of New Clients To Your Business – Part 1

Regardless if you call them leads, prospects, or clients, new customers are the lifeblood of your business because without them, you’d be marketing to dead air. And if you’ve spent any amount of time...

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Attracting Even More Clients to Your Business – Part 2

Now that you’ve used a webinar to attract new customers, it’s necessary to keep them coming back. While following up afterward is important, the real work begins before you even host the event. That’s...

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Five Tips For Using A Mind Map To Present Your Next Webinar

Mind mapping is a way to add visual interest to your words and ideas. Each branch of the map in the mind mapping software follows a different train of thoughts and ideas, allowing you to organize the...

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